Crawfish Promotion and Research Board public meetings in 2025
5 substantive meetings from 2025, with official agendas or minutes and plain-English summaries.
Crawfish Promotion and Research Board
The Board approved several funding requests for social media, web design, and radio advertising to promote Louisiana crawfish. It also approved a $2,000 sponsorship for a research symposium and a $500 donation to the Holly Clegg Foundation. One request for streaming TV ads was denied.
- Approved $41,500 for promotional efforts and event attendance
- Approved $500 donation to Holly Clegg Foundation
- Approved $54,000 for Movee Media social media services
- Approved $8,000 for website redesign via Stun Agency
- Approved $6,000 for The Crawfish App 2026 advertising
- Approved $15,000 for Kingfish Pro Digital targeted web ads
- Denied $24,000 for Kingfish Pro Digital streaming TV ads
- Approved $7,500 for Louisiana Radio Network partnership ads
Crawfish Promotion and Research Board
The Louisiana Crawfish Promotion and Research Board will convene at the University of Louisiana at Lafayette Alumni Center to receive financial reports for 2025 and hear updates on upcoming 2026 promotional activities, including social media, website, and advertising campaigns.
- Review of 2025 collections and financial reports
- Promotion update from Yvette Bonanno
- Holly Clegg donation presentation
- 2026 advertising plans for The Crawfish App by Laney King
- Social media and website updates from Movee Media and RAD Consulting Group
Crawfish Promotion and Research Board
The Board approved the hiring of a new Administrative Officer and elected a Vice-Chairman and Secretary-Treasurer. Financial reports and previous meeting minutes were also approved.
- Approved contract for Annie Zaunbrecher as Administrative Officer at $12,500.00
- Elected Natashia Stelly as Vice-Chairman
- Elected Alex Olivier as Secretary-Treasurer
- Approved financial reports
- Approved minutes from the previous meeting
Crawfish Promotion and Research Board
The Louisiana Crawfish Promotion and Research Board will meet to discuss and potentially vote on several promotional items, including a sponsorship for the 2025 FFA Convention, a website update, a proposal from the Louisiana Farm Bureau, and a contract renewal. The board will also receive updates on a digital campaign and a billboard campaign, along with an update from the LSU AgCenter.
- 2025 FFA Convention Sponsorship – Jon Carr & Cade LeJeune, FFA
- Crawfish Board Website Update and Proposal – Donald Dartez, RAD Consulting Group
- This Week in Louisiana Agriculture Proposal – Avery Davidson, Louisiana Farm Bureau
- Promotion Update and Contract Renewal – Yvette Bonanno
- 2025 Billboard Campaign Discussion – Jessica Lange
The Board approved several marketing agreements, including a spokesperson contract and video production. It denied requests for a website upgrade, a digital media campaign, and a Whitespot research project.
- Approved $30,000 spokesperson contract for Yvette Bonanno through November 2025
- Approved $31,500 video production contract with Stuart Poulton, Movee Media
- Approved $7,500 sponsorship for the 2025 FFA Convention
- Approved $7,000 sponsorship for Louisiana Farm Bureau TWILA
- Approved up to $1,500 reimbursement for Yvette Bonanno's promotional items
- Denied Whitespot research project request from Todd Fontenot, LSU AgCenter
- Denied request to upgrade the website
- Denied Louisiana Radio Network digital media campaign for April and May 2025
Crawfish Promotion and Research Board
The Board will review financial reports and receive updates on promotion and research efforts. Discussions include the 2025 Louisiana Radio Network campaigns and billboard promotion with LAMAR.
- Louisiana Radio Network 2025 Campaigns
- Billboard Promotion Discussion with LAMAR
- Crawfish App update
- Board Logo Design
- LSU AgCenter Update
The Board approved several funding requests for advertising and digital media campaigns. It also approved a new logo design and renewed the administrative officer's contract.
- Approved $12,000 sponsorship for Crawfish App
- Approved $6,175 sponsorship for Louisiana Radio Network crawfish report
- Approved $7,500 sponsorship for Louisiana Radio Network partnership ads with Louisiana Rice Promotion Board
- Approved $15,000 for digital media streaming video (OTT) campaign in March 2025
- Approved $12,000 for Louisiana Cookin’ magazine advertisements
- Approved final logo design created by STUN Design
- Approved $12,500 to renew administrative officer’s contract
- Approved previous meeting minutes and financial reports